GLOBAL – Hilton is expanding its portfolio of luxury hotel experiences by adding nearly 400 boutique properties from the Small Luxury Hotels of the World (SLH) collection.
Hundreds of these properties will be available on all Hilton direct booking channels, including Hilton’s website and the Hilton Honors app.
Joining Hilton’s luxury brand portfolio—Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, LXR Hotels & Resorts, and Signia by Hilton—the collection of participating SLH hotels offers travelers new ways of staying with Hilton.
“Integrating with Small Luxury Hotels of the World allows us to expand the Hilton stay experience and travel aspirations for all guests, with special opportunities for our loyal Hilton Honors members,” said Chris Silcock, president of global brands and commercial services at Hilton.
“The hundreds of independently minded properties complement our renowned luxury portfolio and support Hilton’s ongoing efforts to expand and create distinct, localized travel experiences for our guests.”
Through the partnership, Hilton Honors members can earn and redeem Points for SLH stays and use benefits at SLH’s city, beach, and resort hotels.
“Through this collaboration, Hilton guests and Hilton Honors members will receive a warm welcome at SLH member hotels, allowing them to experience our distinctive approach to hospitality,” said Shaun Leleu, chairman of Small Luxury Hotels of the World.
“This alliance expands the reach of our boutique hotels to Hilton’s loyal and discerning clientele, transforming the global landscape for independently owned hotels in a remarkable way.”
Since the announcement in February, 390 SLH properties have opted to join the partnership, with more hotels expected to be added to the SLH and Hilton relationship.
However, Hilton and Small Luxury Hotels of the World’s collaboration comes as Hyatt’s partnership with SLH ends.
In 2018, Hyatt and SLH launched a partnership, offering points earning and redemption opportunities and select elite perks. However, Hyatt and SLH ended their partnership in May 2024, making this new exclusive partnership possible.
Hyatt recently acquired Mr & Mrs Smith, a luxury travel agency that markets select hotels. With this acquisition, Mr & Mrs Smith properties are slowly being integrated into Hyatt booking channels.
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