USA – Third-party delivery management solutions provider Linked Eats has acquired Sauce technologies, an AI-powered digital ordering solutions in a move meant to enhance AI-powered solutions for restaurants and QSR chains.
Specific terms of the acquisition have not been availed to the public.
According to Linked eats, the acquisition will integrate Sauce technologies’ advanced AI features and capabilities, which are expected to enhance Linked Eats’ demand forecasting and marketing capabilities.
Sauce technologies specializes in AI-driven revenue management solutions for QSR and restaurant chains that use third-party services like Linked eats.
Linked Eats expressed optimism over the Sauce Technologies’ core product which adjusts prices automatically depending on real-time demand and dining data, which has significantly increased both sales and orders for restaurant and QSR chains that have incorporated the solution.
Sauce technologies’ core product has experienced significant uptake in the market, which prompted a US$3.6 million investment from prominent investors like Red Sea ventures, Harlem Capital, Rackhouse ventures and Global Founders Capital.
The company expressed its intention to integrate the solution to its platform, which should help it offer data-driven solutions and insights which should go a long way in aiding its QSR and restaurant clients maximize profits.
Robbie Earl, Linked Eats’ Chairman, said, “With third-party delivery reaching critical scale, we are seeing the landscape shift to a more profit-driven marketplace, and restaurants need new tools to thrive in this challenging and competitive environment.”
“This acquisition will add further AI expertise to our team and features and further our leadership in developing and providing these tools.”
Colin Webb, Sauce technologies’ Co-founder and CEO also welcomed the acquisition in a statement, “Combining Linked Eats’ operator-first approach and current platform with Sauce’s marketing automation software creates a powerful synergy to supercharge what it means to be successful for today and tomorrow’s restaurateurs.”
The acquisition comes at a time when the QSR and restaurant market is witnessing an increased proliferation of advanced technologies in operations to enhance efficiency and minimize wastage and costs.
According to a market analysis report by Gitnux market data, 54% of all QSR chains worldwide have plans of integrating AI technology in the next two years.
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