Kenya’s Tourism sector welcomes Rebecca Miano as new Cabinet Secretary

KENYA – Kenya’s tourism sector has welcomed the appointment of Rebecca Miano as Cabinet Secretary for the Ministry of Tourism and Wildlife. 

According to stakeholders, the welcome development will inject new energy into Kenya’s tourism industry.

In her new role, Hon. Miano is expected to build on the robust foundation laid by her predecessor while bringing a fresh perspective to the sector’s challenges and opportunities. 

With her at the helm of affairs, the Ministry is poised to enhance Kenya’s position as a premier global tourism destination, leveraging the country’s rich cultural heritage, diverse wildlife, and innovative tourism products.

In a recent post, the Kenya Tourism Board (KTB) congratulated Hon. Rebecca Miano, EGH, on her appointment as Cabinet Secretary for the Ministry of Tourism and Wildlife, stating: “Congratulations! The Board of Directors, Management, and Staff of the Kenya Tourism Board (KTB) wishes to extend our heartfelt congratulations to Hon. Rebecca Miano, EGH, on your appointment as Cabinet Secretary for the Ministry of Tourism and Wildlife”

The appointment is also timely as Hon. Miano, who takes over from her predecessor, Alfred Nganga Mutua, steps into the pivotal role at a time Kenya’s tourism sector is undergoing significant transformation, with a renewed focus on sustainability, innovation, and global competitiveness.

In 2023, the tourism sector contributed KES353 billion (US$2.74M) to the country’s economy, and it aims to generate KES700 billion (US$5.43M) annually moving forward. 

The sector also aims to attract 3 million visitors this year, up from the 2 million visitors recorded at the end of 2023.

The appointment is not only a testament to her distinguished career and leadership but also a signal of the government’s commitment to advancing Kenya’s tourism industry. 

Her extensive experience, particularly in the energy sector, where she served as the managing director and CEO of Kenya Electricity Generating Company (KenGen), has been marked by a strong focus on corporate governance, sustainability, and strategic growth qualities that will be essential as she steers the Ministry of Tourism and Wildlife.

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