USA- Hamburger restaurant chain Burger King has partnered with Walmart+ to offer exclusive dining benefits for members.
The partnership is meant to enhance the value and convenience of the Walmart+ membership program.
The partnership will allow members enjoy 25% off any Burger King digital order. Members will also receive a free flame grilled Whopper every three months with any purchase.
Walmart+ members can easily redeem this benefit via the BK App or bk.com. Members are required to link their membership with their Burger King Royal Perks Account to activate the benefit. They can also opt to create an account for free.
The benefit is intended to save members time and money. This convenience is tailored toward catering to the fast-paced lifestyles of modern life, where meal planning, grocery shopping and cooking may not always be feasible.
Once activated, members can visit the offers tab on the BK app or on bk.com, select a participating Burger King location, add the desired offer to the cart and place their order.
According to Burger King, the benefit is a practical, cost effective solution to accommodate both busy schedules and dining preferences, especially as more Americans eat from QSR chains.
Walmart+ also revealed the benefits were determined based on members’ insights and are curated to provide a valuable experience to its members, albeit at no extra cost.
The partnership is the latest move by Walmart+ to give members even more value for their money. The QSR chain joins partners like Expedia and Paramount+ to help Walmart+ extend offerings outside of Walmart’s primary remit.
Vanessa Yates, Senior Vice President and General Manager said, “The inclusion of a Burger King benefit in our Walmart+ membership portfolio is exciting. We consistently strive to offer benefits that focus on our members, aligning with our commitment to deliver undeniable value and convenience.”
“We’re confident our members will welcome the additional savings, and we’re thrilled to collaborate with a trusted brand like Burger King to offer this benefit.”
Pat O’Toole, Chief Marketing Officer, Burger King North America welcomed the move by saying, “We’re thrilled to join the Walmart+ program as its first ever dining partner and look forward to providing members of Walmart+ even more savings on their flame-grilled favorites at Burger King.”
Sign up to receive our email newsletters with the latest news updates and insights from Africa and the World HERE
