KENYA— Restaurant tech startup Booknbook Africa has revealed plans to launch the first academy for restaurant owners and managers in Africa and a masterclass meant to confer the knowledge and digital skills necessary to leverage digital tools in the restaurant sector.
According to the all-in-one digital solutions provider, the masterclass will take place on October 8, 2024, at the Simba Corp Aspire Center in Nairobi.
The event will take place from 8 am to 1 pm. Participants will pay a one-time fee of KES 3,500 (US$27.13) to secure a spot in the masterclass.
Through Booknbook Academy, the startup acknowledges digitization in the restaurant industry goes beyond software.
According to the company, participants can expect to learn about the various digital tools that can be used to streamline operations, improve customer interactions and organically increase remote reservations.
The event will feature interactive sessions from leading digital transformation experts in the restaurant sector. Booknbook promises participants insights and knowledge on actionable strategies using digital tools that can be immediately implemented to transform and improve their enterprises.
The interactive sessions will also provide valuable insights into how managers and restaurant owners can use these digital tools to reduce errors and foster better communication.
The masterclass also promises to explore the different proven strategies for improving online visibility in the restaurant sector.
The startup also revealed a key aspect of the masterclass will be providing insights on how integrated booking systems can be leveraged to increase efficiency and revenue.
The event will also provide insights into the importance of in-house social media management and marketing in creating a strong brand image.
The other key agenda of the event will be providing insights on how digital tools can be used to empower employees.
The event aligns with the startup’s mission of assisting African restaurants successfully navigate their digital transformation journey through imparting relevant knowledge from digitization experts that will help them become more profitable, efficient and customer-centric.
Through Booknbook Academy and the event, the startup provides comprehensive training to restaurant owners and employees on digital schools and data-driven decision-making as part of its digitization mission.
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