CANADA – Coffeehouse chain Starbucks has entered into a strategic partnership with the food delivery platform SkipTheDishes to provide delivery services for its product offerings in the Quebec province.
The food delivery platform is offering a promotion discount of US$7 on all Starbucks orders worth US$20 or more to mark the launch of the service.
The promotion is valid until October 6.
The partnership is meant to leverage the growing food delivery market and to broaden the reach of Starbucks products, appealing to the needs of customers who value the convenience of delivery services.
Deborah Neff, Starbucks Canada Product and Marketing Vice President, said, “We’re thrilled to now provide this expanded convenience to our customers in Quebec with another way to get their Starbucks beverages and food delivered wherever they are with Skip.”
According to Grand View Research, the Canadian online food delivery market is expected to reach a revenue of US$14 billion in 2024 and grow at a combined annual growth rate (CAGR) of 6.33% to US$19.03 billion by 2029.
The partnership’s timing coincides with the return of the coffeehouse chain’s autumn menu which features new products like the Pecan Crunch Oat Latte.
The delivery platform has also announced it has expanded its capacity to facilitate Starbucks deliveries across 600 sites across Quebec.
Rachel MacAdam, SkipTheDishes Marketing Vice President, said, “Supporting our ambition to deliver more of what Canadians want, we are delighted to be expanding our partnership with Starbucks, now delivering to customers across Quebec.”
“Just in time for fall – Quebecers can now indulge in their favorite Starbucks menu items, conveniently delivered right to their doorsteps with Skip.”
The partnership is an extension of the delivery platform’s expansion strategy of collaborating with established restaurants and food service companies.
In May, quick-service restaurant chain Boston Pizza named SkipTheDishes as its exclusive delivery partner in select markets across Canada.
The delivery platform is currently Boston Pizza’s exclusive delivery partner in Alberta, British Columbia, Manitoba, New Brunswick, Prince Edward Island (PEI), and Saskatchewan.
SkipTheDishes also offered a discount of US$7.38 on orders with a minimum value of US$29.5.
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