DUBAI – Accor has announced the signing of Grand Mercure Dubai Downtown, the latest addition to its portfolio of premium hotels in partnership with Gulf Hotels Group.
This agreement marks the rebranding of Gulf Court Hotel Business Bay as the Grand Mercure Dubai Downtown, a strategic move to strengthen the hotel’s competitive position in Dubai’s dynamic hospitality market.
Gulf Hotels Group is one of the most respected and pioneering hospitality companies in the Middle East and Africa. With a history spanning over five decades, It is synonymous with luxury, innovation, and service excellence.
The rebranding of Gulf Court Hotel Business Bay is another step in Gulf Hotels Group’s mission to uphold its legacy while adapting to market demands and opportunities.
Gulf Hotels Group has been managing the property for several years, and with this rebranding, the Group will continue to manage and oversee the hotel’s operations, ensuring the same level of excellence for which it has become renowned.
The hotel will now benefit from Accor’s global reach, loyalty, sales and distribution platforms, and brand recognition, further enhancing its appeal to both leisure and business travelers.
Set to open in 2025, the hotel brings Grand Mercure’s modern flair and passion for local culture to the city’s vibrant Downtown and Business Bay areas – strategically positioned near Dubai International Airport, financial and business districts, as well as key leisure hubs and tourist attractions.
Featuring a prime location with views over the iconic Burj Khalifa and Dubai Canal, Grand Mercure Dubai Downtown will offer 270 keys comprising 239 rooms and 31 suites, ranging from standard to deluxe, superior, and grand deluxe.
The hotel provides views of the Dubai Canal and Downtown skyline. It has an outdoor swimming pool, a dedicated kid’s pool with a deck, a spa, and a gym, delighting holidaymakers, families, and business travellers alike.
The diverse culinary offerings, featuring multiple restaurants, bars, and coffee lounges, are set to foster a sense of community and appeal to co-workers and external visitors.
Grand Mercure Dubai Downtown also offers a 197-square-metre banqueting space, a pre-function area, four meeting rooms, and a business centre.
As part of this rebranding, the hotel will undergo a refurbishment in 2025 to align with Grand Mercure’s brand standards. This will elevate the guest experience and position the hotel as a top destination for visitors to Dubai.
Grand Mercure Hotels & Resorts appeals to a traveller’s insatiable quest for discovery, offering an immersive experience that celebrates national culture and stimulates the senses.
Each hotel is unique and authentically reflects its destination. It embraces the local way of life, infusing age-old traditions with modern flair.
Guests are invited to connect with the destination’s national heritage through locally inspired dishes, beverage ceremonies, wellbeing traditions, and thoughtful design.
The brand encompasses over 70 hotels and resorts in 14 countries, offering unique cultural sanctuaries that transcend the ordinary.
Accor currently operates over 280 properties across all brands in the region and has 110+ properties in the pipeline, including branded residences and immersive resorts.
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