USA – Specialty Italian food distributor Ferraro Foods has partnered with technology company Pepper to launch a mobile ordering application to enhance the ordering process for the distributor’s customer base.
The new customized mobile app designed to enhance its order fulfillment process and support its vast network of customers and sales teams.
Tailored specifically to Ferraro’s diverse product range and distribution network across 26 states, the app is expected to streamline order execution, offering a faster and more efficient customer experience.
By allowing customers to place orders instantly, the app aims to speed up fulfillment times while providing an intuitive and user-friendly interface.
Beyond benefiting customers, the app also supports Ferraro’s well-established sales force, renowned across the industry for its exceptional customer service.
The mobile-first solution enables the sales team to effectively manage customer orders from placement through to delivery, enhancing their ability to offer personalized service.
It offers several key features, including faster ordering through a simplified interface, real-time access to product information, notifications about new products and promotions, and tools for tracking order history and managing accounts.
Customers can also easily access detailed product descriptions, nutritional values, and pricing information.
Ferraro Foods CEO, Dan Hill, commented on the launch, by saying “As Ferraro Foods continues to expand, we remain focused on staying agile and responsive to the evolving preferences of our customers. Mobile-based ordering is just one of many innovations we’re using to reinforce our leadership in the market.”
Erin Graham, Vice President of Pepper Sales, also hailed the partnership, noting that the collaboration with Ferraro Foods strengthens Pepper’s position as a growth catalyst for independent distributors.
“We are excited to work with Ferraro Foods to create solutions that help our customers lead their markets,” Graham said.
Ferraro Foods, headquartered in New Jersey for nearly 50 years, is a leading distributor of specialty Italian foods and foodservice supplies, particularly to pizzerias and Italian restaurants.
With annual sales surpassing US$1.3 billion, the company serves over 8,000 customers across the Northeast and other key markets in the U.S., including Florida, Indiana, and North Carolina.
Ferraro Foods’ commitment to quality and service has helped it build trusted relationships within the pizza industry.
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